All resources

To support your involvement in Challenge Poverty Week, we can: 

  • Promote your activity through social media, local media, and our events calendar.  
  • Provide free training on media, social media and how to build support for solutions to poverty and push for change 
  • Get individualised advice: email  
  • Provide social media graphics, media templates and petition letters.

On this page you’ll find all the resources you need to get involved in Challenge Poverty Week 2020. If you need any further help or advice, don’t hesitate to contact

Once you know how you’ll be getting involved, you can upload your event to our online calendar

The deadline to let us know about your involvement in the week is Friday 25th September 2020 (you can still organise an event after this date, but we may not be able to publicise it). Email Suzi at to keep us updated.

Template letter to your local Politician

Download these template letters, edit and personalise them, and then post or email them to your local MSPs and MP during CPW. The more that elected representatives hear about your belief in the need to solve poverty the better! 

You can find your local MSPs here and your local MP here.

Letter to MSPs (2020)
Letter to MPs (2020)

Once you’ve sent the letter, post on social media encouraging others to do the same. You can find these graphics for facebook, twitter and instagram here. Instagram postCouncillors also make important decisions regarding poverty. Find out who your local Councillor is here and speak to them about what they are doing to tackle poverty in your area. 

It would be great if you let us know when or if you get a response from your MSP, MP, or local Councillor, by emailing

Activity toolkits

These toolkits provide some guidance on how to get involved in Challenge Poverty Week. 

Download our General Activity Toolkit (2020)

Download our Activity Toolkit for Local Authorities (2020)

Download our Activity Toolkit for Businesses (2020)

Download our Activity Toolkit for Faith Groups (2020).

Get in touch with to view our toolkits for elected representatives. 

Social media content

Graphics for use in the run up to the week 

Example of our template graphics

You can download a variety of graphics to use in the run up to the week here, including graphics for Twitter, Instagram, and Facebook.

We’ve also created templates you can personalise on Canva, just if you’d like the login details.

Graphics for the week itself

On Wednesday 30th September we’ll share a series of gifs you can use during the week itself, along with suggested captions. Each will highlight solutions to poverty.


We will publish these here. If you would like to be sent these directly, subscribe to our newsletter or let us know you’ll be participating in the week. 

We’ll also soon be publishing suggested social media text to go along with our daily themes and policy asks, which you can view here. You can follow us on twitter or subscribe to our newsletter to be notified directly when they are available.

Printable poster for photos
If you want to show support for a policy or issue you’re passionate about, save the poster to the left, write your message, print, then post to social media. Remember to tag us @CPW_Scotland.

Video Guide

Challenge Poverty Week will take place mostly online, but this doesn’t make we can have a big impact. Creating videos is one of the most powerful tools you can use to to help challenge poverty.

We’ve put together a guide to making short videos for social media, download this here.

Model press materials and media guidelines

Download our Model press materials and media guidelines for CPW 2020

Model press materials and media guidelines 2020

Talking about poverty to win hearts and minds

We’d encourage you to produce your own content for the week, using the framing recommendations and the #ChallengePoverty and #TogetherWeCan hashtags. Here are the slides that accompany our framing training ‘Talking about poverty to win hearts and minds’:

‘Talking Poverty: Using frames to change people’s views’.

Please email Suzi at for the full handouts.

Lesson Plans and slides

Primary 1-3 (2020)

Download lesson plan for teachers

Download power point slides

Primary 4-7 (2020)

Download lesson plan for teachers

Download power point slides

Secondary School (2020)

Download power point slides

Colleges (2020)

Download slides here.